Speaker: Frank Allgood

60 Minutes
People do business with people – not companies. YouTube has become the world’s second largest search engine behind Google. Short format videos give organizations the closest thing to talking to someone face-to-face. In addition to product promotions, forward thinking credit unions are using video to convey culture, personality and expertise.

Key Takeaways

• Present different types of videos to attract, inspire and engages.

• Discuss different audiences, such as members, employees and prospects.

• Provide best practices for producing videos.